Farriers – folks are watching you!

Sorry to creep you out, but it’s true. 
With all the hubbub these days about privacy, huge measures are being taken to manage what various business entities are allowed to do with a person’s personal information. As a marketer who uses this information to help make decisions about products & promotions, it is very valuable to me in terms of being profitable to be able to accurately target folks who are likely to be interested in what we have to offer.
But there’s a whole ‘nother privacy thing that can come under the microscope when you work for the public. Like a farrier does. Every day, all across the world farriers make appearances at various folks’ farms to do their work. And they’re being observed. And sometimes (probably most times) those folks form an opinion about what they see. If it’s interesting enough, they tell their friends. With the advent of the internet, they can tell a LOT of friends.

Dog Bathing 101

IMG_6327 Bailey DandruffI never thought I’d be proudly sharing pics of my dog’s dandruff, but here goes…
I have been dealing with dog hair my whole life. My early childhood dog memories involve watching a black and white TV on the floor in front of an oil stove with my head on a hairy Saint Bernard Dog as a pillow. With outside dogs especially, Spring brings with it an explosion of hair that almost cannot be reckoned with.
And I thought I knew all about how to do it. Boy, was I wrong. Continue reading Dog Bathing 101

I Train Horses to Eat Carrots

It started out as a fun joke “I Train Horses to Eat Carrots”… What’s so hard about that, right? The idea behind allegedly teaching a horse to do something he already likes to do is far-reaching. And that’s what positive training does – it shifts your horse’s perspective so that he likes to do ALL the things you ask him to. Just like eating carrots. And it’s not that hard. Just use something your horse likes, to help him figure out what you want.

Dressage rider Ivetta Harte coined this cute phrase, and she’s written this short how-to article so that you, too, can train your horse to eat carrots! The horse in the picture with Ivetta is her own Zena. Ivetta trained A few years ago Zena was in an accident and fractured her neck. This serious injury required a lengthy stay at a vet hospital, and stall rest after that. Ivetta tells me that Zena recovered well, and that her portion of the proceeds from the sales of our “I Train Horses to Eat Carrots” garments will be put to good use – paying the hospital and vet bills!

Scroll down to read the article, and be sure to check out the “training tools” that HoofPrints offers: the perfect Horse Training Garments AND a super useful Treat Pouch – so you can keep your carrots close at hand. Enjoy! Continue reading I Train Horses to Eat Carrots

New book is an old favorite.

I am surprised this classic book is selling so well because I assumed everyone already has a beloved copy on their shelves. 
Black Beauty is an 1877 novel by English author Anna Sewell.

According to Wikipedia, it was composed in the last years of her life, during which she remained in her house as an invalid. The novel became an immediate best-seller, with Sewell dying just five months after its publication, but having lived long enough to see her only novel become a success. With fifty million copies sold, Black Beauty is one of the best-selling books of all time.

When one of the publishers I deal with announced this “new” reprint of the original, complete with Cecil Aldin‘s wonderful illustrations, I was delighted but didn’t seriously consider it for my HoofPrints customers, who all surely have a treasured copy already. What I did NOT consider was these same folks would be buying copies to gift to friends, and a careful replication of the original hard cover, cloth bound version, with embossed silver lettering makes the best gift EVER. The only thing missing is the wonderful old book smell.

Continue reading New book is an old favorite.